Get Yourself and Your Credit Union Recognized for Being Memberlicious

Credit Unions have done a solid job this past year continuing to grow their market share. And that could not be done without some great mortgage loan originators who strive to be memberlicious. Here’s your opportunity to brag and shine. 

 

The Origination News andNational Mortgage News have started to accept submissions for their 2015 Top Producers Award. It’s an annual ranking of mortgage loan officers by loan volume based on 2014 loan production volume. Last year, the #200 ranked originator did $47 million in volume and I know of several Credit Union originators who achieved that lofty number. So don’t delay. The deadline for entry is 6 pm EST on Wednesday, April 1, 2015 so don’t delay. 

The online nomination form can be found here.

The Next Generation of Mortgage Loan Officers – Part 3 of 4

I’ve been writing about the need for a new generation of loan officers. There’s lots of reasons why including new energy and excitement over helping members with home ownership and possibly a better connection to potential millennial home owners. My Credit Union has taken some steps to start building that next generation.

To provide some insight into what the next generation might be looking for, I conducted a series of face-to-face interviews and emails with each of our four new originators. Why did they choose mortgage lending? Why do they think they’ll be successful? And what else can a Credit Union wanting to be memberlicious learn from them?

Here’s the third profile. Today, meet Heather Landis……

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How to Attract Millenials as Home Buyers

Lately, I’ve been writing about the need to engage a new generation of loan officers. This is necessary for a number of reasons, but one of the primary ones is that we need loan officers who understand the Millennial generation. By various accounts, this group is over 80 million people and is the largest pool of potential home buyers.

The Scotsman Guide published a nice article recently “Marketing to Millennials.” It gives some good ideas on do’s and don’ts of marketing to this new generation of home buyers.

Read on for a summary and learn how to be memberlicious with this key demographic…..

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The Next Generation of Mortgage Loan Officers – Part 2 of 4

Last week, I wrote about the need for a new generation of loan officers. The average age of a loan originator is 54 years old according to an article in the National Mortgage News. My Credit Union has taken some steps to start recruiting that next generation.

To provide some insight into what the next generation might be looking for, I conducted a series of face-to-face interviews and emails with each of our four new originators. Why did they choose mortgage lending? Why do they think they’ll be successful? And what else can a Credit Union wanting to be memberlicious learn from them?

Here’s the second profile. Today, meet Jen Artz……

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